Applique Banner or Digital: Which one’s right for your group?

Applique Banner or Digital: Which one's right for your group?

Parade season is officially under way! Is your group putting their best face forward?

Often photographed, parade banners help build recognition during parades and other events. Custom made just for you, Band Shoppe can help you decide which banner is right for your group. We have options for every budget. Our banners are always made in the USA and are made to last many years to come. Our free design service, including full color sketches and a quote packet, helps you visualize the end result. We can work from your design, designs shown on our website, or let our design team create one for you.

Plus! Get a free banner pole with your purchase of all 6 foot or 8 foot Parade Banners. No coupon code needed! Your free banner pole measures one inch in diameter and features a two-piece design made from anodized aluminum.

First, let’s talk about sizes.

For a good, visible parade banner, we generally suggest 2.5 foot x 8 foot (it’s by far our most popular size). It’s a versatile choice for most groups, large enough to be seen from far away but not so big that students have trouble carrying them and it looks great on either a standard banner pole included with your purchase or a marching frame. If want the most impact, a 3 foot x 10 foot banner may be the way to go. Should you choose this size, we suggest upgrading to the Deluxe Banner Marching Frame to keep this big banner under control. For bands on a tighter budget, or younger groups (such as elementary schools) we recommend the smaller 2.5 foot x 6 foot banner. This banner is lightweight, easy to control, and still looks great on a standard banner pole (included with your purchase).

All three sizes are available in either appliqué or digital banner options.

Applique Banners


Traditional appliqué banners:

With the applique process, your details are sewn directly on to your banner, layering design elements in various colors of thread and nylon creating a handcrafted look. They’re more expensive, but are the gold standard in traditional marching banners.

  • Band Shoppe’s Elite Parade Banners are constructed of 200 denier nylon, which is durable yet lightweight
  • Quilted with layers of Tyvek lining for maximum stability
  • All lettering and logos are made of the same 200 denier nylon and are applied to the banner using a solid satin stitch
  • Reinforced seams prevent raveling
  • Your finished banner includes two, 3 inch wide double layer pole sleeves to accommodate a deluxe marching frame
  • Add fringe or leave it off, it’s up to you
  • Metallic Gold and Metallic Silver color options available

A few things to consider before choosing this option:
Because of the handcrafted nature of these banners, expect to wait around 6 to 8 weeks for delivery. Check our manufacturing schedule for the current delivery forecast (banners are listed toward the bottom). Also, small or highly detailed logos, should be avoided with this process.

Washing Instructions: Appliqué banners can be fragile, so we recommend they be spot cleaned only as necessary.

Digital Banners

Digitally Printed banners:

The digital process uses a balanced combination of ink, heat, and pressure to embed your image into the surface of the banners. The sublimated image will be smooth to the touch and is fully machine washable. Digital banners are decidedly more resilient! Details remain bright and beautiful for years if it is cared for correctly.

Digitally printed banners are an ideal option for groups on a budget, groups wanting a more modern look or groups that want a traditional look without the hassle of caring for a traditional appliqué banner.

  • Band Shoppe’s Digital Parade Banners are made of 7.3 oz polyester canvas
  • Printed with unlimited colors, unlimited logos, any letter style with no character limit
  • Perfect for small or intricate logos
  • Add photos, fades, and effects, not possible with appliqué banners
  • Add stripes in your school colors for no additional cost
  • Laser cutting lets you choose more creative silhouettes
  • Lined with the same high quality 7.3 oz poly canvas top for added stability
  • Reinforced teams prevent raveling
  • Your finished banner includes two, 3 inch wide double layer pole sleeves to accommodate a deluxe marching frame
  • Add fringe or leave it off, it’s up to you

A few things to consider before choosing this option:
Production time is much faster for digital banners at 2 to 4 weeks. Again, check our manufacturing schedule for the current delivery forecast (banners are listed toward the bottom). When sending images for your banner, remember that higher quality images will make a better final product. Vector logos and images are ideal but not always available. Remember: the larger the file size, the better. We accept most image formats including JPG, PSD, TIF, and vector formats including AI, EPS, or PDF. Also, metallics are not available with this option.

Washing Instructions: Fully machine washable! Cold water on the gentle cycle using is detergent for delicates.

You can check out some of our banner designs at

Ready to get started? Contact us for pricing. If you have any problems with your banner, or any additional questions concerning care, contact us online or call us at 800.457.3501.

Author: Band Shoppe

Since 1970, Band Shoppe proudly continues to provide quality products, prompt delivery and outstanding customer service to music educators and guard instructors around the globe. First Place Starts Here! Shop Online @

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